The European textile confederation, Euratex, and Morocco’s Association of Textile and Clothing Industries, Amith, signed an agreement on Thursday in Casablanca to strengthen partnership, according to French media.
Euratex President Mario Jorge Machado said he is optimistic about the agreement, highlighting the significant untapped potential in the EU-Morocco textile cooperation. “Through this collaboration, we endeavor to boost the textile areas in both regions, with sustainability and competitiveness as core values,” Machado said.
The new memorandum of understanding supports a transparent and unified trade approach and aligns with the recently revised Pan Euro-Med Convention regulations, which will take effect on January 1, 2025.
Both federations plan to use the agreement to advance technology sharing, cross-border trade initiatives, and joint skill development programs. The partnership will help increase economic synergy while ensuring industry-wide advancements in sustainable practices.
Amith President Anas El Ansari also commended the agreement, noting its potential to drive continuous growth for Morocco’s textile industry. “This collaboration will help our companies reach new levels of excellence and sustainability,” El Ansari stated.
The European Union is already a prime customer of Moroccan textiles. In 2023, EU countries imported Moroccan apparel valued at EUR 2.5 billion, placing the kingdom as Europe’s eighth-largest clothing supplier, surpassing both Myanmar and Tunisia.
Morocco also ranks as the 20th-largest supplier of textile materials to the EU, contributing EUR 177 million in exports last year.